eCommerce Business is a highly competitive industry that requires constant innovation and improvement to attract and retain customers. One of the most important aspects of ecommerce is the quality and presentation of product images. They are the first impression that potential buyers get of your products. According to a survey, 75% of people consider high-quality images as the most influential factor for their online purchase decision. On the other hand, 22% of online products are returned because they look different from their photos. Therefore, it is essential to have professional and appealing product photos that showcase your products in the best possible light.
However, taking good product photos is not enough. You also need to edit them to enhance their appearance, remove any flaws or distractions. Adjust their colors and brightness, add effects or shadows, crop or resize them according to your platform’s specifications, and so on. This process can be time-consuming and tedious, especially if you have hundreds or thousands of products to sell online. Moreover, you need to have the skills and tools to perform photo editing effectively and efficiently.
This is where outsourcing photo editing services can be a smart move for your eCommerce Business. Outsourcing photo editing means hiring a third-party agency or freelancer who specializes in photo editing for ecommerce purposes. They can handle all your photo editing needs while you focus on other aspects of your business such as marketing, sales, customer service, inventory management, etc.
Outsourcing photo editing can offer you several benefits such as:
-> Cost savings: By outsourcing photo editing services, you can save money that you would otherwise spend on hiring an in-house team of photo editors or buying expensive software and equipment for photo editing. You can also avoid paying salaries, taxes, benefits, training costs, etc., for your in-house staff. Instead, you can pay only for the services that you need based on your project requirements and budget.
-> Quality improvement: Outsourcing photo editing services can also improve the quality of your product images as you can access professional photo editors who have years of experience and expertise in eCommerce photo editing. They know how to use advanced tools and techniques such as Photoshop Express, Adobe Lightroom, GIMP, etc., to edit your photos according to your specifications and standards. They can also ensure consistency across all your product images by following your brand guidelines and style preferences.
-> Faster turnaround time: Another benefit of outsourcing photo editing services is that you can get faster turnaround time for your projects as compared to doing it yourself or relying on an in-house team. This is because outsourcing agencies have dedicated teams of photo editors who work round-the-clock to deliver high-quality results within tight deadlines. They also have scalable resources that can handle large volumes of work without compromising on quality or speed.
-> Customer satisfaction: Finally, outsourcing photo editing services can also increase customer satisfaction by providing them with attractive and realistic product images that match their expectations and preferences. By having clear and detailed product images that highlight the features and benefits of your products, you can reduce customer queries, complaints, increase customer trust and loyalty towards your brand and products.
Tips for Choosing an Outsourcing Photo Editing Service Provider
If you are convinced about the benefits of outsourcing photo editing services for your eCommerce Business, you might be wondering how to choose the right service provider for your needs.
Here are some tips to help you make an informed decision:
-> Determine your service requirements: Before you start looking for an outsourcing agency, you need to define your service requirements clearly. You need to consider factors such as: The type and number of product images that you need edited. The level and complexity of editing required, the format and size of output files, expected turnaround time, the budget, etc. This will help you narrow down your options and find a suitable match for your project.
-> Consider more options: Once you have determined your service requirements, you should not settle for the first agency that you come across. You should explore more options and compare them based on various criteria such as: portfolio, experience, pricing, customer reviews, etc. You should also ask them for samples or references of their previous work to assess their quality and suitability.
-> Check out customer reviews: Another way to evaluate an outsourcing agency’s performance is to check out their customer reviews and testimonials. You can find them on their website, social media pages, online forums, review sites, etc. Customer reviews can give you an insight into the agency’s strengths and weaknesses. It shows their reliability and professionalism, responsiveness and communication skills, and customer satisfaction and retention rates. You can also contact some of their previous or existing clients directly. Ask them about their experience working with the agency.
-> Cost-effectiveness: Another factor that you need to consider when choosing an outsourcing agency is cost-effectiveness. You need to find an agency that offers high-quality services at reasonable and competitive prices. Also look for any hidden or extra charges that might increase your overall expenses. Lastly Compare the prices of different agencies and choose the one that offers the best value for your money.
-> The capacity of the service provider: Another aspect that you need to check before hiring an outsourcing agency is their capacity to handle your project. You need to ensure that clipping path service provider have enough resources such as staff, equipment, software, etc. to complete your project on time without compromising on quality. You should also inquire about their backup plans in case of any emergencies or contingencies that might affect their work.
-> Support availability and turnaround time: Another criterion that you need to look for in an outsourcing agency is their support availability and turnaround time. You need to find an agency that offers 24/7 customer support via phone, email, chat, etc. This allows you to communicate with them easily and resolve any issues or queries quickly. You also need to find out how fast they can deliver your edited photos. Ensure they can meet your deadlines without any delays or errors.
-> Security: Finally, you need to ensure that the outsourcing agency that you choose is trustworthy and secure. You need to verify that they have proper measures in place. It protects your data and privacy from unauthorized access, use, or disclosure. Check their security policies, certifications, and accreditations to ensure that they comply with industry standards and regulations. You also need to sign a non-disclosure agreement (NDA) with them to safeguard your confidential information.
Outsourcing photo editing services for eCommerce Business can be a great way to save time, money, and resources. It improves the quality, appeal, and effectiveness of your product images. However, you need to choose the right outsourcing partner who can meet your expectations and requirements. By following the tips mentioned above, you can find a reliable, professional, and cost-effective photo editing service provider who can help you boost your eCommerce Business with stunning product photos.